Author: Brand Spot

By Yande Nomvete, Operations Manager for Binance In recent months, Ghana has been on a gradual, but steady, path to economic recovery. It’s a positive trend that has citizens looking forward to a more stable and prosperous future. After years of economic turmoil that culminated in inflation levels of over 50% in 2022, the government secured a US$3 billion investment from the International Monetary Fund (IMF) to stabilise the country’s finances​. Less than two years later, the outlook for the country is much more optimistic, with the IMF having revised Ghana’s 2024 growth forecast upward from 2.8% to 3.1%. Increases in foreign…

By Somesh Adukia, Managing Director, Canon Central and North Africa If they’re not already, sustainability and ESG (Environmental, Social and Governance) should be top of mind for any organisation that produces products that can impact our planet. Along with the technology that will drive their successful implementation, they’ve transitioned from ‘nice-to-haves’ to fundamental business imperatives. Fortunately, the world’s business leaders have recognised this fact, with PwC reporting that 76% of global CEOs have either implemented or completed steps to improve energy efficiency, with over half saying they’re innovating new, sustainable products, services, or technologies. Quocirca also recently revealed 85% of…

Absa Bank Kenya has renewed its commitment to the evolving needs of modern-day customers, while reaffirming its focus on the affluent segment with an expanded, differentiated offering.  The reorganised affluent offering is a key component of Absa Bank’s refreshed consumer banking business, which has transitioned from product-driven to a customer segments-led division driven by customer insights. The inclusive approach ensures that every customer, regardless of financial status, finds value in Absa’s offerings. As part of this, consumer banking is now classified into three segments: The NextGen consumer, Mass & Middle market consumer, and the Affluent Consumer. Speaking about the enhanced…

Epson has set up a new sales company to serve the Middle East, Turkey, Africa, and Central & West Asia (META-CWA) region. With its headquarters in Dubai, UAE, the new regional operations will be spearheaded by Epson, META-CWA, President Neil Colquhoun with the aim of reimagining the ways in which technology can be used by consumers and businesses across the region. Epson, META-CWA, President Neil Colquhoun says the region holds great promise, inspired by the immense growth within META-CWA in recent years. With more than a decade’s experience within the company, Epson, META-CWA, President Neil will be leading diverse personnel…

NCBA has acquired two hybrid electric vehicles (HEVs) from CFAO Mobility Kenya, furthering its commitment to environmental responsibility under its “Change the Story” initiative. This transition represents NCBA’s leadership in green innovation and its continued effort to foster a sustainable future for its organisation and the communities it serves. These vehicles combine the functionality of an electric motor and a gasoline engine, ensuring optimised performance while reducing environmental impact. Read: NCBA’s #ChangeTheStory Initiative Seeks to Boost EV Adoption and Address Other Key Environmental Issues “We are excited to take this significant step towards achieving our sustainability goals. Our commitment to…

An average of 2 960 attacks. This is the number of cyberattacks that the average organisation in Africa is subjected to – every week! It’s a staggering number – and it’s growing rapidly every year. This year’s number was up 37% from the year before, according to Checkpoint Research.  Not only is Africa suffering thousands of cyberattacks, it is also the region with the highest weekly average on earth. The global average is 1 636 attacks per week. Cyberattacks are now part and parcel of the business landscape – and Africa is a major target. Given the sheer scale of…

The UK and PricewaterhouseCoopers (PwC), through the UK-Kenya Tech Hub, today launched a digital toolkit aimed at helping entrepreneurs access markets in the Kenyan, Nigerian, and South African markets. The toolkit was developed following a study that was aimed at understanding the practical requirements for startups to enter the three markets. Key areas of focus in the toolkit is in the agriculture, education, financial services, health, and manufacturing sectors. The digital toolkit contains outputs, tools, and guides that will be useful for entrepreneurs looking to enter each of, the above countries and markets. The toolkit has been validated through a…

Infinix has officially unveiled the HOT 50i, the latest model in the successful HOT 50 lineup. Themed “WOOOW NEW HOT” and inspired by the striking ultra-oval dual-rear-camera design, the HOT 50i captivates with its bold aesthetic while offering high-performance functionality. Designed for users who seek an affordable device without compromising on performance, the HOT 50i brings reliable functionality and a premium feel—without the premium price tag. See: Infinix Hot 50i Officially Unveiled in Kenya for Ksh 13,699 “The HOT 50i is the perfect example of how Infinix delivers technology that resonates with our young, dynamic audience,” said Michael Zeng, Brand…

Diamond Trust Bank (DTB) has today held an engagement forum with its top suppliers from across the country to raise awareness on Environmental, Social, and Governance (ESG) principles and sustainability, with the aim of promoting a responsible supply chain. This annual event, now in its second year, adopted a collaborative approach, engaging DTB’s top 100 suppliers in discussions around the bank’s sustainability masterplan and responsible supply chain strategy, with a focus on gathering feedback and ensuring full alignment. Speaking at the event, Joshua Tinda, Head of Procurement and Logistics at Diamond Trust Bank said. “One of the key pillars of…

Next Narrative Africa and HEVA Fund have announced the launch of The Next Narrative Africa Fund during the United Nations General Assembly (UNGA). The fund will raise and deploy $30 million in equity financing and $10 million in grants to support high-impact audio-visual content made in Africa over the next four years. This fund seeks to drive innovation, economic growth and job creation, in Africa’s burgeoning TV, Film and New Media sectors. Despite the continent’s abundance of vibrant cultures and narratives, filmmakers from Africa have for many years faced roadblocks to effective participation in the wider film economy – including…