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LOOP to Rebrand Its Buy Now Pay Later solution to ‘LOOP Flex’

LOOP Flex

LOOP Flex

LOOP is working to rebrand its Buy Now Pay Later (BNPL) solution to LOOP Flex. The company has had a BNPL solution but we do not hear much about it as much as we do the other solutions on the market.

LOOP Flex promo

The company is actively promoting the use of LOOP Flex as you can see from the photo above. The photo above shows that LOOP Flex is ‘coming soon’ which indicates that the official relaunch is expected in a few weeks or months. I am not sure how long LOOP Flex has been in operation as the company hasn’t shared any information about it.

From the information in the photo above, through LOOP Flex, users will be able to:

The BNPL market in Kenya is dominated by Lipa Later which has raised over $17 in funding. Lipa Later was recently named the most Inspiring Fintech in BNPL at the Africa Bank 4.0 Awards. The company, founded in 2018, has had a successful run so far and even invested Ksh 250 million into struggling eCommerce firm, SkyGarden

The BNPL market is projected to grow to $1.26 billion in 2024. This might be the reason for the existence of LOOP Flex. This market size is big enough for multiple players and LOOP wants a bigger share of that pie. 

As mentioned, LOOP is yet to officially communicate anything about LOOP Flex but I expect that to change soon. To use LOOP Flex, you will need the LOOP App and an active account. 

How to Activate LOOP Flex

How to Pay With LOOP Flex

Once you activate your account, you will be able to pay with LOOP Flex by:

Read: LOOP introduces its Revamped Super App – Here is how to download and Get started

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