Aleph Holdings has today announced the appointment of Rachel Karanu to be the Client Partner Lead for the East Africa region. She brings years of experience that she will use to lead the regional sales team, develop new opportunities, and foster new relationships to further Aleph’s position in the market.
Karanu has over 15 years of experience in sales. Before her latest appointment at Aleph, she was the Commercial General Manager at TrueBlaq Limited. She was previously the Head of Brand Partnerships at Mdundo Limited and Head of Business Development at CreativeVMLY&R.
Speaking on this appointment, she said, “I am delighted to use my network and experience in my new role at Aleph Holdings. I put my energy and passion into forging new relationships – something I believe is essential to success.”
As the Client Partner Lead for EA, she will be intstrumental in transforming the digital marketing space by working closely with prominent companies, including TikTok, Spotify, and X (formerly Twitter) among others.
Karanu has earned multiple diplomas and marketing qualifications over the years and is working towards an MBA in marketing.
“In my new role, I look forward to challenging myself and my team members. I am a great believer in disruption and encourage my colleagues to think outside of the box. Challenging the status quo often results in greater results than playing it safe,” she concluded.
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